Spring Storm Drops Over 6" of Fresh Snow on Squaw Valley USA

Spring Storm Drops Over 6" of Fresh Snow on Squaw Valley USA

BROADCAST QUALITY MPEG 2 B-ROLL FOOTAGE - Available after 2:00pm PDT, April 24, 2009.

STORY SUMMARY: (Squaw Valley USA, Olympic Valley, California) – A fast-moving storm has left over 6" of fresh snow on Squaw Valley's upper mountain, ensuring continued excellent conditions this weekend and through Squaw's scheduled closing date on May 10th.

FOOTAGE INCLUDES: Current b-roll video of storm scenes at Squaw Valley USA, taken Friday morning, April 24th, plus soundbites (see below).

SUPPORTING COPY: Squaw Valley USA, North America’s Spring Skiing Capital, received an unexpected boost to its already robust spring snowpack this week, as a fast-moving spring storm left 6" of fresh snow on the mountain Friday morning. By noon, the storm had cleared and skiers and riders enjoyed the new snow under clear blue Sierra skies.

Squaw Valley's base snowpack on the upper mountain is still over ten feet, and with exceptional spring conditions, Squaw Valley is scheduled to stay open through May 10th.

101.5 MEET YOUR MOUNTAIN 50/60 DAY AND POOL PARTY – APRIL 26
Join Squaw Valley USA and 101.5 FM KTKE RADIO AND TAKE ADVANTAGE OF $20 lift tickets to get acquainted with Tahoe’s top ranked resort and get a chance to win a next year’s bronze pass at a DJ Pool Party. Every attendee pays $1 at the pool party for a raffle ticket/pool entry and the bronze pass winner will be drawn at the pool party. The pass drawing takes place at about 2:30 pm and the winner must be present to win. KTKE will broadcast live from the pool that day from noon to 3 pm. All proceeds from the raffle will be donated to Kids Zone of Truckee.

LAKE CUSHING CLASSIC – WORLD’S BIGGEST POND SKIMMING CONTEST - MAY 3
Strap on those old skis or snowboard (or the creative pond crossing vessel of your choice) and attempt to cross the chilly waters of Lake Cushing in front of a crowd of thousands. You have to see it to believe it. Details: 530-583-6985

For more information about spring at Squaw Valley call 530-583-6985 or visit www.squaw.com. To take advantage of one of the many spring lodging packages contact Squaw Valley Central Reservations at 800-545-4350 or visit www.squawvacations.com. Site of the VIII Winter Olympic Games, Squaw Valley USA is located five miles north of Lake Tahoe along the Truckee River on Highway 89. The year-round resort offers 4,000 acres of lift served terrain including half pipes and terrain parks, ice-skating, snowtubing, indoor rock climbing, an Olympic Winter Games Museum, shopping, dining and more. For more information call 530-583-6985, or visit www.squaw.com.
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SOUNDBITES:
- Sergio Baca, Millbrae, CA
- Mat Jackson, Olympic Valley, CA
- Ben Paciotti, Olympic Valley, CA

LOCATORS:
- Squaw Valley USA, Lake Tahoe, CA.

Footage provided by:
Squaw Valley USA
Contact: Savannah Cowley
(530) 581-7130
scowley@squaw.com

TAPE COPIES AND DUBS: To request a hard copy/dub of any segment on BetaSP or Mini DV, please call (530)583-4206 or email eric@tahoemediacenter.com