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Squaw Valley USA is the Spring Skiing Capital of North America

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04/08/2009

Squaw Valley USA is the Spring Skiing Capital of North America

BROADCAST QUALITY MPEG 2 B-ROLL FOOTAGE - Available after 1:30pm PDT, April 8, 2009.

Click here to Preview & Download Video

STORY SUMMARY: (Squaw Valley USA, Olympic Valley, California) – Squaw Valley USA, hailed as the 'spring skiing capital of North America' for years, is once again delivering an incomparable spring experience and guests are discovering the joy of skiing and snowboarding on the soft spring ‘corn’ snow under the warm California sunshine.

FOOTAGE INCLUDES: Recent b-roll video of spring scenes at Squaw Valley USA, plus soundbites (see below).

SUPPORTING COPY: Squaw Valley USA, North America’s Spring Skiing Capital, receives over 450” of snow annually making it possible for the resort to remain open through the end of May every winter. Many say a blue-bird powder day is the best way to enjoy the abundant California snowfall, however, more and more guests every year are discovering the joy of skiing and snowboarding on the soft spring ‘corn’ snow under the warm California sunshine.

Spring at Squaw Valley blends the best of both worlds; sunny California weather and abundant snowpack. In addition, the springtime means more elbow room on the slopes, the need for fewer bulky clothes and the opportunity to enjoy Squaw’s many outdoor sundecks and patios. Above all, spring also brings ‘corn’ snow. This is a process whereby the snow enters a freeze-and-melt cycle. The snow freezes at night and then softens gradually throughout the day as it is warmed by the sun. To the skier or snowboarder, the corn snow surface is soft and forgiving and makes turning easy and fun.
A highlight of the spring experience at Squaw is the annual opening of the High Camp Swimming Lagoon and Spa, scheduled for mid-March, 2008. The high altitude pool and Jacuzzi offers skiers and snowboarders a one-of-a-kind mountain experience. Only at Squaw Valley USA can guests combine a great day on the slopes with a dip in a mountaintop swimming pool and a soak in a giant slopeside Jacuzzi. The free-form swimming lagoon is heated to approximately eighty degrees and contains two twenty-five meter lap lanes. The twenty-five foot diameter spa is heated to a soothing 103 degrees and surrounded by expansive decks and a casual umbrella bar.

BEST OF SPRING AT SQUAW

Best place to find powder in March and April...

  • Broken Arrow: From the top of the Broken Arrow lift go slightly left and ski down on the boundary of Broken Arrow and Silverado.
  • North Bowl: Take the Headwall lift. At the bottom of the lift off ramp make a 180 degree (sharp) left turn and start down the chair line. Take a left as soon as there’s good coverage. Hence the name, some of the best late-season skiing is found on North Bowl.
  • Enchanted Forest: From the Headwall chair take the groomer route. Continue on the catwalk and then veer left as it flattens and begins going nearly uphill toward KT. Because this area is between KT and Headwall and you have to traverse from either to get to it, it often stays waste deep and untouched until later in the day. It’s so much fun!
  • Poulsen’s Gulley: Take the Red Dog chair. At the top, drop in directly under the Red Dog Chair.
    Red Dog Ridge – Heidi’s: This north-facing area is great for late-day freshies. Ride the KT-22 chairlift. Take a left at the top of KT chairlift and follow the ridge line as far as you want. Drop in where it’s shady and fresh.

Best place to have a beer and bask in the sun...

  • Le Chamois: the benches and tables outside this classic ski bar are the place to be from 2 pm on.

Best Spring Events

NORTH TAHOE TRUCKEE EARTH DAY CELEBRATION - APRIL 18
Free admission, world class entertainment, a plethora of educational and information booths, and a multitude of activities for all ages set against the beautiful backdrop of Squaw Valley’s majestic peaks… it’s no wonder that the North Tahoe Truckee Earth Day celebration at the Village at Squaw is the region’s largest and most anticipated environmental event of the year. www.tahoetruckeeearthday.org

101.5 MEET YOUR MOUNTAIN 50/60 DAY AND POOL PARTY – APRIL 26
Join Squaw Valley USA and 101.5 FM KTKE RADIO AND TAKE ADVANTAGE OF $20 lift tickets to get acquainted with Tahoe’s top ranked resort and get a chance to win a next year’s bronze pass at a DJ Pool Party. Every attendee pays $1 at the pool party for a raffle ticket/pool entry and the bronze pass winner will be drawn at the pool party. The pass drawing takes place at about 2:30 pm and the winner must be present to win. KTKE will broadcast live from the pool that day from noon to 3 pm. All proceeds from the raffle will be donated to Kids Zone of Truckee.

20TH ANNUAL LAKE CUSHING CLASSIC – WORLD’S BIGGEST POND SKIMMING CONTEST - DATE TBD
Strap on those old skis or snowboard (or the creative pond crossing vessel of your choice) and attempt to cross the chilly waters of Lake Cushing in front of a crowd of thousands. You have to see it to believe it. Details: 530-583-6985

For more information about spring at Squaw Valley call 530-583-6985 or visit www.squaw.com. To take advantage of one of the many spring lodging packages contact Squaw Valley Central Reservations at 800-545-4350 or visit www.squawvacations.com.Site of the VIII Winter Olympic Games, Squaw Valley USA is located five miles north of Lake Tahoe along the Truckee River on Highway 89. The year-round resort offers 4,000 acres of lift served terrain including half pipes and terrain parks, ice-skating, snowtubing, indoor rock climbing, an Olympic Winter Games Museum, shopping, dining and more. For more information call 530-583-6985, or visit www.squaw.com.
****

SOUNDBITES:
-Matthew Cullen, Austin, TX
-Ariana Wong, Rocklin, CA
-Savannah Cowley, Squaw Valley Ski Corp.

LOCATORS:
- Squaw Valley USA, Lake Tahoe, CA.

Footage provided by:
Squaw Valley USA
Contact: Savannah Cowley
(530) 581-7130
scowley@squaw.com

TAPE COPIES AND DUBS: To request a hard copy/dub of any segment on BetaSP or Mini DV, please call (530)583-4206 or email eric@tahoemediacenter.com