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Multimedia News Release from Lake Tahoe Media Center

RENO IS ARTOWN FOR THE MONTH OF JULY DURING THE ANNUAL 31 DAY FESTIVAL: MORE THAN 350 EVENTS AND 60 PERCENT FREE

Duration: 2:53

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07/02/2008

**NEWS PRODUCERS, ASSIGNMENT EDITORS**

BROADCAST QUALITY B-ROLL FOOTAGE AVAILABLE FOR DOWNLOAD

TITLE: RENO IS ARTOWN FOR THE MONTH OF JULY DURING THE ANNUAL 31 DAY FESTIVAL: MORE THAN 350 EVENTS AND 60 PERCENT FREE

NEWS: VISUALS OF ARTOWN’S OPENING NIGHT INCLUDING: FREE ENTERTAINMENT FROM FIVE SEPARATE ARTISTIC GROUPS, INTERVIEWS, CROWD SHOTS, LOCATION FOR OPENING NIGHT IN DOWNTOWN RENO ALONG THE TRUCKEE RIVER

FORMAT: BROADCAST QUALITY MPEG 2 B-ROLL FOOTAGE

PREVIEW AND DOWNLOAD LINK: http://www.tahoemediacenter.com

STORY SUMMARY:
Artown enters its lucky 13th season in Reno, Nev. this July, transforming the neon-clad city into a summer hub of cultural entertainment and what the National Endowment for the Arts calls one of the most comprehensive art festivals in the country.
For the entire month of July, Artown provides cultural activities and art together with the area’s extraordinary outdoor recreation and 24-hour gaming and entertainment. The contrast of art and the outdoors is unlike anything else found nationally and entices more than 350,000 attendees to the festival each summer.

This year’s Artown agenda includes renowned artists such as Jazz at Lincoln Center Orchestra with Wynton Marsalis July 5, Tony and Emmy Award winner Mandy Patinkin with Paul Ford on Piano July 15 and multi-instrumentalist Andrew Bird July 16. A number of Festival favorites return including the “Food for the Soul” World Music Series, Movies in the Park, the Rollin’ on the River music series, the Monday Night Family Series and the Discover the Arts children’s series.
-more-

B-ROLL: ARTOWN
Events take place throughout Reno and have ranged over the years from FREE performances to world-class entertainment by such famed performers as Mikhail Baryshnikov, Herbie Hancock and American Ballet Theater.
Schedule available online at www.RenoIsArtown.com.

B-ROLL FOOTAGE INCLUDES:
Visuals of the FREE opening night performances; interview with the Executive Director and Board Chair; shots of Body Masterpieces having face painted more than 200 kids; MarchFourth Marching Band leading a parade of kids to the amphitheatre followed by their performance; Eldorado Hotel Casino’s Floor Play dance showcase; suspended above the river, Heliosphere completed its stunning aerial acrobatics display below a glowing, large balloon; Wise Fool New Mexico’s Flexion wraps up the evening with its aerial slit performance with performers suspended from a rig.

LOCATORS: Reno, Nev.; Downtown Reno, Nev.; Wingfield Park, Reno, Nev.

PROVIDED BY: Artown
Ronele Klingensmith
775-378-0031 mobile / media@rkpr.com

TECHNICAL INFORMATION / BetaSP REQUESTS:
Lake Tahoe Media Center
530-583-4206
eric@tahoemediacenter.com